I conducted thorough research to identify existing site issues and gather specific requirements for the redesign process. Then utilizing Figma, I developed a comprehensive design system that organized brand styles and created reusable components to ensure consistent design throughout the entire website.
I implemented high-fidelity designs based on the established design system, focusing on visual coherence and responsiveness across various screen sizes and devices.
Throughout the project, I collaborated closely with the marketing team to develop content that seamlessly aligned with the overall site design and user experience objectives.
Conclusion:
By redesigning Wolfe.com with a focus on brand cohesion, user experience, and informative content, we have successfully transformed the website into a valuable resource for users interested in Wolfe's gifting solutions and career opportunities. The redesigned website not only enhances Wolfe's online presence but also strengthens its position as a trusted provider of innovative and personalized gifting solutions across diverse industries.